Analyst Doug Creutz from Cowen Group has good and bad news for Activision Blizzard. The good news: Creutz thinks investors don’t need to worry about the music genre anymore.
Cowen Group headlines
Cowen Group analyst Doug Creutz believes the lack of large sales for Tiger Wood PGA Tour 11 during June may have something to do with the scandal surrounding the golfer.
A Cowen Group survey has revealed that game reviews are the “least important factor” to consumers when deciding on which title to purchase. Instead, according to analyst Doug Creutz, gamers rely mainly on word of mouth and publishers should stop focusing on scoring a high review. “We believe that while Metacritic scores may be correlated […]
Cowen Group analyst Doug Creutz has predicted that Guitar Hero will be the sole winner in the music genre category, and beat out all others this year. “We believe music genre sales for the company will be driven by an expansion of the release slate in 2009, which should broaden sales to core consumers,” Creutz […]