NPD March 2010: “Consumer demand remains incredibly high” for PS3 despite shortages, says Seybold

Friday, 16th April 2010 00:54 GMT By Johnny Cullen


SCEA’s senior director of corporate communications Patrick Seybold has said that despite recent shortages for PS3 in the US, demand for the console “remains incredibly high”.

Speaking in the company’s NPD response, however, Seybold said supply would still be running “tight” within “the next few months”.

“It’s no surprise, consumer demand remains incredibly high,” he said, “and PS3 supply will continue to be tight across our retail channels in the next few months.

Back at GDC last month, Seybold told VG247′s Stephany Nunneley that PS3 shortages would last “a bit longer”.

Seybold was also more than keen to point out its successes for the month of March, including 1.1 million copies of God of War III sold in the US alone.

“The huge appetite for PS3 content and gaming experiences has never been stronger as we continue to bring out great games like God of War III which was the #1 software sku in March with more than 1.1 million units sold in less than 3 weeks.”

The release of Final Fantasy XIII last month also has Sony celebrating, as the PS3 version sold nearly double of the Xbox 360 version.

PS3 sold 313k for the month of March, while PSP and PS2 sold 119k and 118k respectively.



  1. Happy Hardon Harry

    The system still needs a price-cut! As it’s still £250 here in the UK.

    If it wasn’t for me buying the PS3 second-hand from a friend, for a good price, then there is no way i would’ve bought the PS3 at £250.

    Since i only buy console exclusives, with multi-platform titles being on PC, the £250 price tag of the PS3 doesn’t justify it’s handful of exclusives.

    The same goes for the 360, again, the system was bought second-hand cheap for the handful of exclusives. Otherwise i wouldn’t have bought the system at current prices.

    Then there is the Wii/DS, those systems are essential and worth every penny as you’re never going to see most of the titles on such systems, anywhere, apart from those consoles.

    In other words, if you’re a multi-platform gamer then the PS3/360 hold very little weight when you contrast exclusive titles and their current RRP tag.

    #1 5 years ago
  2. NoxNoctisUmbra

    I was buying a slim because my original fat PS3 is going into the main living room just for movies and family photos/vidoes.

    I had to wait about a week, because a BestBuy and 2 of local GameSTOP were constatly sold out! This month getting a SLIM was like getting a Wii at launch.

    #2 5 years ago
  3. Blerk

    Congrats on pulling the ridiculous ‘no supplies’ stunt just when your biggest titles of the forever are hitting the shelves, Sony.

    /slow clap

    #3 5 years ago
  4. itsucks

    SHORTAGES?!! The Desperation Claim, LOOOOOOOOOOOOOOOOOOOLLL! Six Feet Under, if even 1st Party can’t move systems.

    #4 5 years ago
  5. The Hindle

    I was reading some neogaf comments and one guy had to drive 4 miles to get his Ps3 due to shortages so i dont think they are bullshitting. We will see next month though as if its not been sorted by then you something is up.

    #5 5 years ago
  6. Gekidami

    Even retailers were pointing it out so it seems pretty legit.

    #6 5 years ago
  7. cookiejar

    I picked a slim up on the first of this month, but the one I wanted – the 250GB SKU was totally sold out in every shop I went into. Ended up getting a 120GB (the last one they had as well) in Gamestation.

    Had a few pre-owned fatboy PS3′s in stock though, but I didn’t wanna buy that power eater.

    #7 5 years ago

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