Activision CEO Bobby Kotick is now on Coca-Cola’s board of directors, the company’s announced.
According to this CVG story, Coca-Cola’s giving away $37,000 (£25,000) in MS Points on Live this week. Yep: they’re free. The partnership will see three million Points given away via a Happiness Factory promotion on Xbox Live. Apparently you need to register on a Coke Zone site, or something. More through there.