Tag Archives: Playnomics
Thu, Oct 18, 2012 | 18:21 BST
85% of social players give up after one day
Playnomics has released a report on user engagement with social games. The audience management firm discovered that 85% of players in the US didn’t return to a social game after their first day of play.
4 
Posted in: PC
Tags: facebook, free-to-play, Playnomics
Wed, Aug 29, 2012 | 02:21 BST
32% of UK gamers are “strategists”, says analysis firm
Marketing companies shilling demographic information to publishers isn’t new, but this one – Playnomics – does something kind of interesting by categorising all gamers into eight types, depending on how they play.
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Posted in: Trade
Tags: Playnomics, study
New Killzone: Mercenary screens break cover