Tag Archives: NUADS

Tue, Jan 08, 2013 | 21:31 GMT

Microsoft: “expect more investment” in NUads on Xbox Live

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Microsoft has said video advertising and polls on Kinect through Xbox Live has been such a lucrative venture for the firm, it plans to continue the business plan with the addition of more partners.

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Fri, Jun 15, 2012 | 05:05 BST

Microsoft NUads now open for business

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GamesIndustry reports Microsoft has opened doors on NUads, a Kinect-powered advertising line. The ads show 30 second commercials but allow users to participate by voting in a poll; results are shown in real-time. Toyota, Unilever and Samsung Mobile USA have signed up for the first round, to be aired in northern autumn – so be prepared to spend half a minute waving at your TV.

Thu, Jun 23, 2011 | 11:13 BST

Kinect NUads system shown in video

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Microsoft’s released a video of its Kinect NUads system in action. NUads is a gesture- and voice-based ad system for Kinect that allows you to interact with advertising by tweeting, getting more information on the products you’re looking at, and so on.

There’s no date on when this is going to go live, but “pretty soon” is a safe bet. Check it out below.

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Wed, Jun 22, 2011 | 01:51 BST

Kinect NUADS formally revealed

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Microsoft has unveiled its mysterious NUADS service to reveal … precisely what we expected.

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Tue, Jun 14, 2011 | 06:45 BST

Microsoft preparing Kinect-driven advertising

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A new trademark filing suggests Microsoft is prepping interactive, Kinect-powered advertising.

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