Tag Archives: ea blueprint

According to this Newsweek piece, long-time dev boss Neil Young is to leave EA.

During his 11 years at EA, the Brit captained such projects as the ahead-of-its-time alternate reality game Majestic and the well-received licensed game The Lord of the Rings: The Two Towers. Following that, Young was put in charge of Maxis during the production of Sims 2 before being promoted to vice president and general manager of EA Los Angeles, where he supervised Medal of Honor Airborne and Boom Blox. Young latest project was heading up EA Blueprint.

No idea where he’s going. More through the link.

Speaking at GDC last week, Neil Young – the EA guy heading up new initiative Blueprint – said that the main reasoning behind the project is to find games that don’t cost the earth to produce.

“We want to find a new way to make games with smaller teams,” he said, adding, “We focus on creating IP in new ways for our media and finding smart ways to spread it across the media landscape.”

Blueprint was confirmed just before GDC, and aims to fund and support tiny developers creating apps for social networking solutions like Facebook.

According to that Variety report, “While Blueprint projects could start as games, Young said they could begin in other forms as well, citing examples such as the Internet, live events and even clothing.”

Give us some EA “sneakers” right now, Neil. We’re hot for that shit, yo.

A new EA division, named Blueprint, is to work with developers on making games for social networking sites such as Facebook. According to this, the LA-based team will provide “stategic funding and project management” and will be run by former EA Los Angeles GM Neil Young and that studio’s director of artist and repertoire Alan Yu.