Videogame Marketing

Opinion post says videogame marketing to gal gamers is stereotypical

According to a post over on Jezebel citing a recent Wall Street Journal article, videogame marketers still cannot grasp how to target girl gamers properly, thus resorting to stereotypes. The WSJ highlighted games like Charm Girls Club, Littlest Pet Shop, Just Dance and Wii Fit, along with the lilac-colored Hannah Montana PSP as a way […]