Edge rebrand confirmed

GI’s confirmed that Future is to rebrand as Edge, as was unwittingly announced this morning.The rebranding exercise is being led by Future’s US office, according to company spokesperson Will Guyatt.“It’s going to do what Edge has done for year’s in print, but online,” he said.More through the link.

13 years ago headlines

  • is rebranded as Edge?

    Not quite sure what’s going on here, but it looks as though is being rebranded as Edge’s site. The following popped up in our newsreaders this morning:What is Happening Here? from Next Generation by Colin Campbell Until last week, this site was called Next-Gen; now it’s called Edge. This is the story of how […]

    13 years ago latest