Natural Motion

UK “lagging behind” on free-to-play, says Natural Motion CEO

Torsten Reil, CEO of Natural Motion, feels that the UK needs to do more than it is in order to meet the demands of the growing free-to-play genre.

9 years ago

Natural Motion headlines

  • Mobile games marketing doesn't work, it's time to "rethink marketing", says Reil

    Natural Motion CEO Torsten Reil is of the opinion marketing and PR campaigns don’t have an impact on the number of downloads a mobile game attains. Speaking with GI International during Game Horizon, Reil said: “We learnt the hard way that we really needed to rethink marketing. I don’t think it works at all,” Reil […]

    9 years ago