Marketing • Page 2

  • Old GTA games sold 1 million units in May-July

    Speaking in an earnings call following the release of Q3 financials last night, Take-Two CEO Ben Feder said that old GTA titles have sold in seven figure units for the quarter. “More than one million units of previous GTA titles were sold in the third quarter of fiscal 2008 alone,” said the exec. “Based on […]

    11 years ago
  • Rockstar launching new GTA IV campaign for autumn and Christmas

    In Take-Two’s third-quarter earnings call last night, CEO Ben Feder said that Rockstar is planning a new Christmas push for GTA IV. “Rockstar is launching a new marketing and PR campaign which will start in the fall and extend into the Holiday season,” said the exec. “Also as a must-have game for all fans of […]

    11 years ago
  • MI6: "The latest and greatest in games marketing"

    Only you know if this appeals to you. We’re not going to judge. Head over to Gamercyte for a write up of an MI6 session on games marketing, including “Andrew Sheppard of Outspark, publisher of Fiesta and Secret of the Solstice; Min Kim of Nexon, publisher of Maple Story; Daniel James of Three Rings, publisher […]

    12 years ago

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