Julie Han

Sony questions long term effect of 360 price cut

Speaking to Gamasutra in the wake of yesterday’s 360 price cut, Julie Han of Sony’s corporate communications admitted that the drop would see an upturn in sales, but questioned its long-term impact. “We’ll obviously see the natural lift [in sales] with the price cut, but how sustainable is that in the long term?” she asked. […]

11 years ago

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