Anita Frazier • Page 2

  • NPD reckons 2010 will "be a really exciting year" for games industry

    NPD’s Anita Frazier reckons 2010 will be a “really exciting year” for the games industry, with Q1 to possibly be the “biggest quarter in videogame history” thanks to titles that slipped from 2009.

  • November NPD - PC software down 6.6% yoy, $51.7M for the month

    NPD has released PC sales figures for November, and estimates that $51.7 million was spent on software in retail stores, but per usual, does not take into account digital distribution sales. Yesterday, Anita Frazier tweeted that PC sales for the year were at $1.46B for the year, which is down 6.6 percent YoY. She also […]

  • November NPD - US sales down 7.6% YoY, second best November ever

    Overall industry sales were down 7.6 percent versus last November, but still revenues were enough to make this the second-best November in industry history taking into account the incredible year that was 2008. Year to date, the industry is still up 7 percent over 2007, and it looks like December may help fatten the number […]

  • October NPD - US sales down 19% year-on-year

    America’s games trade has seen yet another woeful monthly year-on-year comparison, with overall sales down 19 percent in October next to the same period in 2008. Total sales fell from $1.32 billion last year to $1.07 billion this year. Hardware sales were down 23 percent, from $496.96 million in 2008 to $380.74 last month. Not […]

  • September NPD - Slight YoY increase reported, second best September since '07

    According to just-released NPD figures, September saw a “modest increase” YoY between September ’08 and September ’09. In fact, last month was the second bestselling September in the US since 2007, which was so high thanks to the release of Halo 3. “The industry managed a modest increase over September 2008, and generated the second […]

  • July NPD - US games trade down 29% to $848 million

    The US games trade continued its freefall in July, posting a total sales figure of $848 million for the month, down 29 percent year-over-year from $1.19 billion. Hardware dropped hugely, down 37 percent from $448 million last year to $281 million. Software was down 26 percent from $592 million in July 2008 to $437 million. […]

  • Digital sales surge during retail downturn

    Digital distribution sales are on the up and up compared to retail sales, which took a dive for the month of June. Sales for Steam increased 97 percent year-over-year and larger titles are planned for the service in the future. Direct2Drive sales increased 56 percent, and VP Jeff Steele expects “more of the same into […]

  • June NPD: Fourth consecutive month of year-over-year declines

    The June NPDs are out and while the figures may show things brightening a bit, there is some bad news too. This is the fourth month of decline for the industry – down 31 percent to $1.17 billion – and the worst since September 2000 when the decline was at 41 percent. Even with the […]

  • Tiger Woods beats $500 million in US sales

    NPD analyst Anita Frazier confirmed last night that the Tiger Woods franchise has now generated more than $500 million in US sales. “Tiger Woods video games have sold over half a billion $ at U.S. retail life-to-date,” said Frazier via Twitter. The news comes in the wake of sobering US sales figures for May, which […]

  • NPD: More Americans play games than go to the movies

    NPD’s claimed that playing games in America is now a more popular pastime than going to the cinema. The research firm’s claimed that 63 percent of all Americans have played a game in the past six months, compared to 53 percent who’ve been to see a movie. It’s the end of days. “Video games account […]

  • April NPD - US sales 17% down for second month running

    As predicted, American games sales were down 17 percent for April compared to the same month last year. Total sales were at $1.03 billion, down from $1.24 billion in 2008. Hardware was down 8 percent to $391.63 million, while software dropped a dramatic 23 percent $510.74 million. Tough comps indeed. Peripherals were down 15 percent […]

  • NPD - Consumers prefer boxed games

    Speaking at DICE in Las Vegas today, NPD analyst Anita Frazier said that some 75 percent of gamers say they prefer a boxed product, and 58 percent had never downloaded a game. But out of those who have downloaded a game, 77 percent said it was just as good as a retail box, she added. […]

  • October NPD - US games market grows 18% year-on-year

    Tonight’s NPD data confirmed that the US games industry grew 18 percent in October compared to last year, up to $1.31 billion from $1.12 billion in 2007. “The video games industry grew an impressive 18% year-over-year in the first month of the critical fourth quarter,” said NPD analyst Anita Frazier. “With 10-months under its belt, […]

  • August NPD: US growth slows to single digit for first time in 27 months

    August NPD data has shown that the US market grew 9 percent year-on-year last month, the first time monthly growth has dipped below 10 percent in 27 months. The overall industry took $994.8 million in revenue in August. Hardware accounted for $384.6 of that figure, a 3 percent year-on-year increase. Wii and DS were still […]

  • June NPD: Sales up 53% YoY

    June’s NPD figures have shown US game sales up 53 percent year-on-year, a spike caused by increased sales of Wii and DS, and the release of MGS4. Total games-related sales hit $1.69 billion last month, up from $1.1 billion in the corresponding previous period. Hardware sales grew 54 percent to $615.1 million from $399.2 million […]

  • May NPD: Lack of GTA hardware boost is a "surprise," says Frazier

    NPD analyst Anita Frazier said last night that the lack of a US hardware sales boost thanks to GTA IV has come as a “surprise”. “I was surprised by this month’s hardware sales because I did believe we’d see a boost in May,” she said. “GTA IV sales remained very strong so you can’t point […]

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