Speaking to MTV at E3, EA boss John Riccitiello said that he believes EA has the best content plan of any games publisher. Well he would, wouldn't he?
What we’ve been focusing on is making the world’s most creative and innovative games," he said.
"Making sure we put the creators first — because that’s how it happens — and frankly if you look at our [E3 demo area] whether it’s Mirror’s Edge or Dragon Age, our partnership with Valve, our partnership with id — with Left 4 Dead and Rage, respectively– it’s our Hasbro titles, it’s what’s going on with Spore, Sims 3, Sims Animals, we frankly do have the best title plan of any company in the industry."
Go John. More through the link.