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October NPD - Microsoft sticks boot into PS3 in post-figures release


Microsoft focused squarely on the fact it had sold almost twice the amount of PS3s with Xbox 360 in the US last month in its post-NPD statement last night, issuing a press released titled, "Xbox 360 outsells PS3 nearly 2:1 in October, Fable II debuts at #1".

The company said Fable II, topping the chart in America last month, has now sold more than 1.5 million units worldwide.

Gears of War 2 and the impending release of NXE were also highlighted.

Full thing after the break.

Xbox 360 outsells PS3 nearly 2:1 in October, Fable II debuts at #1

Xbox 360 hardware sales continue to surge after price drop

With 371,000 Xbox 360 consoles sold in October and a 33% increase in average weekly run rates from September, the Xbox 360 outsold PS3 by nearly 2:1 this month. Consumers are eager to get the most affordable next generation video game and entertainment system on the market, just in time for the New Xbox Experience, which launches next Wednesday, November 19 (October NPD data).

“Fable II” debuts exclusively on Xbox 360 with a record-setting pace

· Since its U.S. launch on Oct. 21, “Fable II” has sold more than 1.5 million units worldwide for Xbox 360 in the first two weeks of retail, making it the fastest selling RPG on Xbox 360 and the most popular game, across all platforms, in the US in October. (October NPD data and Microsoft Internal Data)

“Gears of War 2” has a blockbuster opening weekend

· Following its Nov. 7 launch, 2 million copies of “Gears of War 2” sold worldwide during its first weekend of availability. The sequel to the fastest-selling video game of 2006 and one of the most popular games in Xbox history is setting the pace again for blockbusters this holiday. (Microsoft Internal Data)

· More than 1.5 million people logged into “Gears of War 2” on Xbox LIVE during its first weekend, racking up a total 15 million hours of game play, helping set a new record for concurrent LIVE players
Xbox 360 blockbusters are flying off shelves and ready for holiday gamers

This holiday season, the Xbox 360 blockbusters are here and we have something to excite everyone. October NPD numbers show a record software attach rate of 8.1 and industry leading software spend reaching $244 million this month on the Xbox 360, thanks to a slew of new titles. Xbox owners are flocking to blockbuster titles such as “Fable II,” “Gears of War 2,” and “Fallout 3.” And we know Xbox 360 owners will also be eager to get their hands on social games like “Lips” and “You’re in the Movies” when they debut in the coming weeks. With a line up like this, it’s no surprise Xbox 360 games had half of the top ten slots this month.

Third-party publishers have blockbuster success on Xbox 360

· Third-party publishers helped Xbox 360 reach $171 million on third-party game spend in October, further boosting Xbox 360’s total third-party game sales this generation to $4.5 billion, or a 57% share. (October NPD data)

· After an Oct. 28 launch, “Fallout 3” is off to a hot start with the Xbox 360 version taking the no. 3 software spot in October. (October NPD data)

· Also earning a debut on the top 10 games list for October is the Xbox 360 version of “Saints Row 2” at no. 6. (October NPD data)

And of course just days from now, on Nov. 19, the New Xbox Experience will launch in time for the holiday shopping season, which will completely recast the Xbox 360. Look for an enhanced user experience including the ability to enjoy hit movies from Netflix instantly and in high definition exclusively on Xbox 360, a bold new User Interface, avatars, and LIVE parties. We’re optimistic for a great holiday season with an entertainment system that has something for everyone.

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