Speaking to CVG at Microsoft's Gamer's Day in San Francisco yesterday, Xbox boss Shane Kim put a hilarious boot into rumours of a motion-sensing controller for Xbox 360 by saying that he'd never heard of the device.
"I've never heard of a motion sensing controller," he said. "I don't know what you are talking about."
"I will say, look, we have a lot of research and development going on all over the place, in Live and in Hardware and we have a ton of success in the accessory business - and that's probably a story that doesn't get told enough," Kim added.
"We're going to continue to look at new ways we can introduce different things - the third parties are doing this as well with the music controllers. So there's opportunities for us there too. We're an R and D company at heart."
Consider yourself told.