Beyond the upcoming launch of Google Stadia, the company already has plans for how the service will be introduced to potential customers.
"There’s the launch stuff and then there’s OK, what do we want to do next, next and next after? And so trials are something that’s high up on the list," explained Justice.
"We’re just working through what’s the right when and how exactly to set it up, and you can imagine how busy things are now just getting ready for launch."
That said, the first trials will take "a few months" until they actually start rolling out. To that end, Justice revealed that trials won't just be for the service itself, but will also extend to games available on Stadia - for those who do not own them.
"I think if you look at our plan to make as many people be able to try this as possible, you want people, whether they’re already on Stadia, to let them go discover new games, new things, stuff you haven’t tried.
"And then also people who - if you haven’t given it a try - we want to let you jump in just as easily as you can. So I think both of those things are trials that we want to support."
Though offering limited trials for a service as nascent as Stadia is a no-brainer, it's still good to hear the company share some of its plans publicly.
After testing Stadia at a recent press event, Alex was very impressed with its low latency and minimal artifacting, though that was a controlled demo.
Stadia Pro launches November 19 for those who pre-ordered the Founder's Edition. The free, base version instead goes live next year.