Former Edge Online editor Colin Campbell has posted a withering explanation of his reasons for leaving the site, saying that Future's "fiddling with Excel spreadsheets is a poor defense against revolution."
Campbell finished a notice period with Future last Friday, having resigned thanks to Future's decision to bring control of Edge Online from the US to the UK. Writers Kris Graft and Rob Crossley have also quit.
"Edge Online's new bosses claim they want to 'integrate' the online and print facets of the magazine," said Campbell, writing on the newly-launched GameBizBlog.
"I believe this to be an error. Although the Edge voice ought to be maintained throughout all its activities, any attempt to reshape a dynamic daily website in the image of a monthly print magazine is conceptually and practically highly problematic."
Future's insistence on nurturing paper products, Campbell said, was a refusal to accept the truth of today's games journalism.
"The story of the game industry is now being told via lightning fast websites and blogs of phenomenal competence and editorial quality," he added.
"The days when giant print brands dominated the mediascape are over."
You go, girl. Colin's now heading up Intent's business in the US, based in San Fran. And just in case you were wondering, pop stars, GameBizBlog "is not competing with anyone for advertising dollars".
And this one, right here, has bells on it. Good luck with it, dude!