FIFA 10 is the fastest selling sports game of all time and EA's biggest ever European launch, the publisher said this morning, with 1.7 million Euro units sold in just one week.
Mr Moore, understandably, is quite pleased.
“We were confident that FIFA 10 would be a hit, and this week fans across Europe have shown just how much they love this game,” he said.
“We are incredibly proud of FIFA 10 and this kick-off for great, authentic football competition.”
More than 10 million gaming sessions have now been played online, with over 155,000 gamers playing online simultaneously during peak playing hours.
FIFA was branded the second biggest UK launch of all time on Monday, only being bested by GTA IV.
The game launches in the US on October 20.