One of Hollywood's most well known movie producers is now joining the game publisher that's pretty successful on its own with mainstream audiences. Zynga announced today that Jeffrey Katzenberg, the CEO of Dreamworks Animation, has joined Zynga's board of directors.
In announcing the new board member on the company's blog site, Zynga's founder Mark Pincus wrote, "Jeffrey and I have been friends for some time, and I knew he’d be a great fit for the board after he suggested that the blockbuster of 2011 could be ShrekVille."
Katzenberg helped to relaunch animation at Disney before moving to Dreamworks Animation where he helped to launch even more successful animated films like the Shrek series, Kung Fu Panda and more.
Pincus added, "I see a lot of similarities between DreamWorks Animation and Zynga, far beyond our love of animals. DreamWorks Animation is a revolutionary technology company, a recognized consumer brand, and at its core, a media company."