THQ's core games boss Danny Bilson has said the "fiction flow" for director Guillermo Del Toro's first videogame is already finished.
Speaking with CVG, Bilson said Del Toro is "completely engaged," with the game he is working on with Volition.
"[Del Toro is] a hardcore gamer, he's passionate about bringing some new thrills to gaming, he's completely engaged with myself, Paul DeMeo - head of our writing team at THQ - and the guys at Volition who are making the game," said Bilson. "He's already been out there [in Canada, to Volition's studio].
"We just got through the fiction flow of the game just before [Christmas]. He was in every meeting, he sat there all day long kicking stuff around. He's funny as hell, a huge fan of games; he's just like the rest of us. He's not going anywhere.
"If he were here now, he'd tell you: 'I do not want to be one of those film-makers who puts my name on something and doesn't do the work.'
"Is Del Toro a great game director? Hopefully we have the skills to filter his talent into that. He will learn tons [on the first game], and then on the second InSane he'll be even more opinionated because he'll know more things to poke at. Rest assured, this is a Guillermo Del Toro game for sure."
InSane will provide moral choices to players, and Bilson described InSane as a "horrific action", title with "tremendous action," but with nothing survival horror about it.
The first installment of the game is slated for 2013, with the full franchise expected to last around 10 years.