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Dead Space: Extraction sold 9,000 in the US last month, Divnich blames EA

deadspaceextraction

Dead Space: Extraction sold a depressingly inevitable 9,000 units in the US last month, according to NPD data and Edge. The figure accounts for sales from September 29 to October 3.

Why? EEDAR analyst Jesse Divnich has blamed lack of EA marketing spend.

“Electronic Arts didn’t market Dead Space Extraction as much as it does with other titles," he said.

"And the success or failure of a Wii title usually correlates directly to marketing spend.

"If Electronic Arts spent little on marketing, I am sure the sell through was no surprise to them. So I do not believe sell through was a disappointment to EA.”

Damn, damn shame.

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Dead Space: Extraction

PS3, Nintendo Wii

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Patrick Garratt

Founder & Publisher (Former)

Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.
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