Style is everything in Cyberpunk 2077.
You don't want to run around in Night City looking basic, and Cyberpunk 2077 provides options to sport your own brand of style.
In the game there are four styles to choose from: Kitsch, Entropism, Neomilitarism, and Neokitsch. Each style has its own history, status, and features.
Kitsch is for those who like functionality coming second to style. This category is for those with a preference for neon hair, illuminated tattoos, and chrome.
If looks aren't your thing, there's Entropism and if you want "deadly elegance," choose Neomilitarism. Here, this fashion is mostly seen in the wealthier parts of Night City where the folks prefer substance over style.
Celebrities, Brain Dance stars, and magnates tend to go for the Neokitsch look. This group has abandoned the cold look of Neomilitarism and returned to the roots of Kitsch while giving it a fresh, new look.
Whatever style you choose, be sure to look cool while sporting it.