Bookmaker Paddy Power has started taking bets on when PS4 and Xbox 720 sales figures, and on which console will be more powerful. In the power stakes, Sony's rig is ahead at 2/5 odds.
In a press release sent to VG247 this afternoon the bookies stated that PS4 is the front-runner to outsell the Xbox 720 in 2013 with 8/13 odds. Microsoft's console has 6/5 odds to come out on top.
Speaking in terms of computational power, Sony is ahead again at 2/5 with the Xbox 720 trailing at 7/4.
Has anyone here actually placed a bet on consoles or game sales before? I'm actually genuinely intrigued to hear from you if you have.
Our entire coverage on the PS4 reveal can be found here. Caution: your mind could be blown.