If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

BioShock 2 to have biggest marketing budget in 2K history

bioshock23

Simon Turner, 2K's UK marketing manager, has told MCV that the BioShock 2 marketing campaign will be "the biggest in 2K's history".

"Expect something spectacular", he said. "2K expects BioShock 2 to be one of the top five games of the year."

Just how big and how much, Turner didn't say, but if sales and critical acclaim for the last one are any indication, he may just be spot on.

Thanks, CVG.

You're not signed in!

Create your ReedPop ID & unlock community features and much, much more!

Create account
About the Author
Stephany Nunneley-Jackson avatar

Stephany Nunneley-Jackson

News Editor

Stephany is VG247’s News Editor. With a brain that lacks adhesive ducks, the ill-tempered, chaotic neutral fembot does her best to bring you the most interesting gaming news. She is also unofficially the site’s Lord of the Rings/Elder Scrolls Editor.

Comments
VG247 logo

Buy our t-shirts, yeah

They're far more stylish than your average video game website tat.

Explore our store
VG247 Merch