Over 80% of UK games revenue now digital, biggest sellers in 2018 revealed

By Sherif Saed, Thursday, 3 January 2019 14:56 GMT

80.1% of the video game market revenue in the UK last year has all been digital.

The UK’s Entertainment Retailers Association has revealed that out of the £3.864 billion the local video game market generated in 2018, over £3 billion was made digitally.

This is a 12.5% growth compared to last year, though it’s worth keeping in mind that these figures are taking into account things like microtransactions, DLC, subscriptions etc. This is also strictly covering software.

That’s not to say retail is completely dead, as the report revealed the millions of copies sold throughout the year by the biggest hitters. Looking at the figures in more detail, it appears most of the copies sold still favour retail, significantly, especially for the biggest games.

FIFA 19, for instance, sold 2.5 million units, 1.89 million of which were made at retail. Though digital data is limited, it does provide context for the numbers we see reported every week at UK retail.

ERA has also revealed the top 20 games at retail in 2018, with sales numbers for each of them. Unsurprisingly, FIFA 19 dominated, followed by Red Dead Redemption 2, Call of Duty: Black Ops 4, and Spider-Man – the year’s best-selling exclusive.

Check out the top 20 below:

  1. FIFA 19 – 1,889,401
  2. Red Dead Redemption 2 – 1,757,212
  3. Call of Duty: Black Ops 4 – 1,172,855
  4. Spider-Man – 676,621
  5. Mario Kart 8: Deluxe – 458,675
  6. Far Cry 5 – 434,133
  7. Crash Bandicoot N. Sane Trilogy – 430,551
  8. God of War – 399,395
  9. Forza Horizon 4 – 392,960
  10. FIFA 18 – 351,788
  11. Grand Theft Auto 5 – 339,805
  12. Spyro Reignited Trilogy – 333,725
  13. Battlefield 5 – 313,100
  14. Assassin’s Creed Odyssey – 305,937
  15. Super Smash Bros Ultimate – 284,155
  16. Super Mario Odyssey – 240,710
  17. Call of Duty: WW2 – 230,576
  18. Pokemon: Let’s Go, Pikachu – 227,767
  19. Shadow of the Tomb Raider – 226,125
  20. Fallout 76 – 218,534

Thanks, Games Industry.

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