Pokémon Go daily users have dropped by 23 million.
It’s been almost a year since Pokémon Go rolled out across the globe, and people could not get enough of it.
The app earned $35 million from its 30 million users by the end of its first month, and was back at the top of the App store last month after the Generation 2 update.
During the app’s launch in July 2016, daily users peaked at 28.5 million, but the novelty factor soon wore off, and compounded by a lack of features, the number quickly dropped.
As of the end of last year, the number of daily users plateaued at around 5 million, which is a drop of over 80%.
I don’t think anyone expected the app to blow up like it did, so while the drop is significant, 5 million daily users for a low point is not to be sniffed at.
Are you still playing Pokémon Go or did you quickly lose interest? Chime in below.