The Switch will sell at a profit from day one and Nintendo confirms plans to increase production

By Shabana Arif, Tuesday, 31 January 2017 13:13 GMT

Nintendo is doing all it can to avoid another Wii U situation.


The Switch is out real soon and Nintendo seems keen on avoiding the pitfalls of the Wii U with their new console; the biggest one being that the console will sell at a profit from launch unlike its predecessor.

The news comes from Bloomberg tech reporter Yuji Nakamura following an investor briefing.

Nintendo has been focusing on a $300 price point for the console since the get-go. There are no Switch game bundles available on launch and the Joy-Con controller grip included in the box is just a plastic mount that won’t be able to charge them which is another way they’ve managed to keep the costs down.

So the high number of pre-orders has got to be great news for the company. The Japanese audience has already pre-ordered 80 percent of the Switch allotment for the country and it’s selling out elsewhere.

At the briefing, detailed over on Bloomeberg, Nintendo president Tatsumi Kimishima said that the company want to increase production for the Switch as they have “huge expectations based on how Switch reservations are doing.”

The Nintendo Switch launches on March 3 worldwide.

Have you got your pre-order in already? Do you think Nintendo has a hit on its hands? Chime in below.

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