Looks like Logitech is getting out of OEM mouse production business [Clarification]

By Stephany Nunneley, Thursday, 23 April 2015 15:21 GMT

Logitech will no longer produce “low-end” mice, citing a decline in PC accessories. This story has been updated to include a clarification.

According to a Reuters report, per MCV, the firm will instead focus on video accessories and streaming music, as its wireless Bluetooth speakers are now its best-selling product rage.

This will help offset the “decline in personal computers” and the lower demand for “its mice and keyboards.”

Logitech said it will exit the “declining computer mouse manufacturing business,” which it called a “low-margin” business. Once this occurs, the firm expects “sustained sales growth.”

Its mouse sector saw a sales decline of 26% for the fiscal year ending March 31, while company profits declined 34% overall to $14.5 million and net sales down 4.7% to $467 million.

Thanks to a clarification from SJFrK, the mouse sector being phased out is the licensed OEM manufacturing of cheap mice. What this means is the company will no longer manufacturer mice for companies to resell under their own name and branding.

This means that Logitech-branded mice will continue to be offered. Thank goodness. I was about to buy their MMO mouse before some second tier seller started offering it for $400.

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