PS4 owners in the UK can enter a new promotion to win prizes for completing in-game challenges.
By completing challenges and uploading gameplay via the Share button, PS4 owners with PlayStation Plus can win headsets, controllers, PlayStation TV, a HDTV and Soundbar.
As detailed on the official website, some challenges are game-specific while others are more open, such as achieving a string of headshots or maximum kills with a single grenade. Players are also encouraged to vote on weekly challenges.
The promotion is being run by Sony in conjunction with Gamer Network, a partner of VG247. Full details and conditions can be found on the official website.