Speaking with BBC Radio 4, Media Molecule studio director Siobhan Reddy made an interesting comment in response to the ongoing discussion about how games are “representing our female audience.” “It takes women working on games for games to change,” she said.
Here’s the thrust of her comments, which will be familiar to most of us.
“There are some sad statistics which are that by the time girls are in Year 8 they’ve been put off working in tech or in games, whether in the home or by a teacher or by friends,” Reddy said. “We really need to be looking at how we can encourage women to see games as an exciting industry… We have very few creative directors who are women. We have a lot of women within the industry who run studios and pack a mean punch, you know — the influence of women within the industry is pretty great — but we need to see that on the game design and programming side as well.”
Yep, having more women making creative decisions would be a positive step. Men being less dickish might also help.