Guild Wars 2 has been given a permanent price drop, NCsoft has announced. The standard edition will now run you £34.99/$49.99 and the Deluxe version £49.99/$69.99. The new price point, which is $10 off the launch price, is effective starting today. The new price coincides with the conclusion of the Southsun Cove event next week, called Last Stand at Southsun. All sorts of things will be happening during the next week, and you can find out more information through a previous post on the matter, and look over ArenaNet’s update page here.