Sony Computer Entertainment America has signed up with New York advertising agency Bartle, Bogle, Hegarty. GamesIndustry reports Sony considered “outstanding” proposals from Anomaly, 180LA and former agency Deutsch before settling on the new team. Deutsch was responsible for the successful and popular Kevin Butler campaigns and its wit will be much missed; unfortunately it seems we’ve seen the last of our erstwhile vice president of everything. New agency BBH will probably have quite a lot of work on its hands in the near future.
A $50,000 PlayerUnknown’s Battlegrounds tournament will be hosted through G:loot’s Global Loot League.
Final Fantasy 7 Remake concept art from Final Fantasy 30th Anniversary Exhibition makes its way online
Concept art of Final Fantasy 7 Remake is currently on display at Final Fantasy 30th Anniversary Exhibition in Japan. Images of the exhibit have been posted online.
Latest Xbox One Preview update adds additional inactivity shutdown options, fixes various issues, more
Members of the Xbox One Preview Update Alpha ring will can now download the latest Xbox One system update.
Actor Jerry Lambert, aka Sony’s Kevin Butler, has settled the lawsuit with his former employer out of court.
Sony and Bridgestone are still locking judicial horns over the appearance of Kevin Butler actor Jerry Lambert in one of the tyre manufacturer’s adverts. Bridgestone has claimed that Lambert was not playing Butler in the ad.