Gaming start-ups selling fast, but costing less – report

By Brenna Hillier
15 January 2013 21:47 GMT

Gaming companies are more desirable but cheaper than ever before, according to a new analysis piece from investment bank Digi-Capital, as reported by VentureBeat. Companies spent $4 billion acquiring gaming-related start-ups in 2012, an 18% increase from 2011’s $3.4 billion, but the individual transaction cost of these acquisitions fell 57% year-on-year to $853 million. Digi-Capital credits the trend to larger companies picking up start-ups to bolster their MMO, mobile, social and casual portfolios.

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