Facebook gaming not “doing as well as” Zuckerberg would like

By Brenna Hillier
24 October 2012 23:46 GMT

Facebook’s third quarter financial review included some telling comments from CEO Mark Zuckerberg on the state of social gaming in general and Zynga in particular.

“Overall, gaming on Facebook isn’t doing as well as I’d like,” Zuckerberg said during an earnings call, as reported by CVG.

The social network didn’t give details beyond this, although overall, Facebook notes a 32% jump in revenues but ended on a loss of $59 million (£37m).

Zuckerberg said that Zynga, which once brought in 12% of Facebook’s total revenue, hasn’t been as lucrative of late.

“Our payments revenue from Zynga decreased by 20% this quarter compared to last year,” he said.

“But the interesting thing is that the rest of the games ecosystem has actually been growing. Our monthly payments revenue from the rest of the ecosystem increased 40% over the past year since payments has been adopted. This evolution is pretty encouraging.”

Interestingly, Zuckerberg also noted that facebook will continue its push on mobile as that’s where its users are most engaged; Zynga is sensibly making a strong bid in the same direction, having painted itself into a corner where significant lay-offs were required.

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