Ubisoft preparing for Wii U digital strategy through its Vita experience

By Stephany Nunneley, Tuesday, 27 March 2012 16:55 GMT

Ubisoft’s Chris Early has said the firm is ready to take advantage of Nintendo’s Wii U digital strategy – whatever that may be.

Speaking with Eurogamer, Early said since the digital end of Wii U has yet to be announced, the firm can only draw from what it’s familiar with in order to prepare for the eventual reveal from Nintendo.

“We’ll absolutely take advantage of whatever the policies will let us do with the platform from the standpoint of providing digital content,” said Ubisoft’s digital boss. “Nintendo has not announced a lot of their digital programs at this point of time.

“Our key is, as you see from us from a content perspective in supporting the platform, is we’re going to be there like we were with the Vita, and support the policy side of it as well. With the Vita all of our games are available digitally, and they’re even optimised from that standpoint because that was a policy in place we were able to design to.

“So from the same standpoint, I expect when the Wii U comes out and there are digital policies that are there, we will be in support of them as well.”

The firm also said should rumors of a disc-less Xbox come true, it will “adapt,” and again, use its experience with digital releases on Vita as a schematic.

“If somebody makes a disc-less console, then we’re going to be adapting to what that is,” said Early. “In the case of the Vita, it was not difficult to adapt to having the content available day and date. It was just a policy decision on Sony’s part to do that. And then understanding that we have to think about who has what size of memory card added in there, how are we going to fit within that, what’s the ease of download/re-download acquisition?

“So there are other things we have to consider based on the hardware platform itself and the policies around it.”

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