NPD has announced it’s reached an agreement with Walmart, which will allow the firm to include the retail giant’s sales data in its monthly games industry report. Information from both physical and an online outlets will be included. The agreement also includes data from other offerings the chain sells, which NPD also tracks, such as toys, home items, apparel, etcetera. “This agreement is truly a game changer for NPD and for the industry,” said NPD president and COO Karyn Schoenbart. “With Walmart data, we will be able to provide our clients with world class information and solidify our leadership position as the premier source of market insight in our industries. We look forward to offering our clients the best information ever for understanding their customers in order to drive better decisions and grow their businesses.” Thanks, IndustryGamers.
Here’s a feel-good story for Friday – a concept art student has produced some really wonderful Overwatch concept art for their Masters project, and Blizzard has taken notice.
Destiny 2 players have a burning question when they get started: “how do I get a bloody Sparrow?”
A player on Reddit has made a discovery that should save Destiny 2 players some heartache down the track.
Switch tops NPD hardware charts for the second month in a row, but Madden NFL claims its usual August crown
Switch remains dominant in the US market this month. Will it change its mind next time? Nobody knows with this cheeky brat, but we’re kind of guessing …. not.
Splatoon 2 and Switch help push growth across all categories in July NPD as Nintendo absolutely dominates
We had a good month, everyone. Miracles will never cease.
If you live in the US and are ready to put some money down on Nintendo Switch, head over to your local Walmart.
Walmart is either playing it super safe, or it knows something we don’t.