Analyst firm expects SWTOR to move 3 million units in first year

By Stephany Nunneley
11 August 2011 16:37 GMT

Cowen and Company research has predicted that Star Wars: The Old Republic will sell 3 million units during its first year of availability.

The research was conducted using pre-order analysis, which the company claims has consumers looking more forward to it than Starcraft 2 or Cataclysm last year, based on “pre-order excitement”. Both of Blizzard’s titles sold over 4 million units.

Due to the data collected, the pre-order information has led the firm to raise estimates from 1.5 million to 3 million, and subscriber numbers from 1 million to 2 million.

SWTOR has been available for pre-order since last July, with a world-wide beta expected next month. The game is slated for an end of the year release.


Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. Read our policy.

VG247 logo

Buy our t-shirts, yeah

They're far more stylish than your average video game website tat.

VG247 merch