Sony Ericsson makes Xperia Play reveal official

By Brenna Hillier, Monday, 7 February 2011 02:03 GMT

PlayStation Phone is finally official. Sony Ericsson chose the Superbowl as the ideal platform to debut the leaked Xperia Play advertisement.

Xperia Play

First shown off in leaked prototype pictures in October. Sony originally called the shots fake before retracting said comment.

Various pictures and videos have appeared of the device before Sunday’s SuperBowl appearance.

Goes by the codename of “Zeus,” and is “based” off PSP1 tech.

A previously-rumoured formal reveal at Mobile World Congress takes place this Sunday in Barcelona.

It also coincided with confirmation of a Mobile World Congress reveal. About time.

At almost exactly the same moment US viewers were exposed to the infamous Android surgery ad, the official Sony Ericsson Facebook page updated with an image of the Play and “date of the official announcement” – February 13, at 6:00 PM GMT.

The leaked trailer shown during the Superbowl.

That’s bang up to the previously-rumoured Mobile World Congress reveal in Barcelona. You can probably expect carrier details and a date at this weekend’s unveil.

The device was first shown in a prototype form last October. Since then, countless blowouts on the phone has been posted online.

At CES, PlayStation boss Kaz Hirai’s broad hints on the phone foreshadowed Sony’s PlayStation Suite reveal, with tech site Engadget having a model for almost two weeks, even going as far as posting a demonstration video.

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