Sony has released two new videos: one of its newest LBP2 Kevin Butler TV spot, and another for just LittleBigPlanet 2.
Sony is promoting the game in other ways as well, through not only the Guinness Book of World Records, but 7-Eleven as well.
From now through the end of February, you can drop into 7-Eleven stores in the US to get your hands on one of two limited edition Sackboy Slurpee cups and collect codes redeemable for exclusive downloadable items for LPB2.
Watch both below courtesy of the US PS Blog.
LittleBigPlanet 2 is out on January 18 in the US and January 21 in the UK.