Activision: New Bungie IP “aligns well against online gaming growth”

By Johnny Cullen, Friday, 6 August 2010 08:32 GMT


Activision confirmed during its Q1 earnings call last night that Bungie’s new IP, which the publisher has signed for the ten years, will sit well “against the growth in online gaming”.

COO Thomas Tippl said that most of the developer’s staff is now working on the new IP following the completion of Halo: Reach.

“Our partnership with Bungie is an extraordinary addition to our franchise portfolio and a perfect example of the thoughtful approach we take to use our shareholders’ capital,” said Tippl.

“Bungie’s in development on a groundbreaking new game universe, which also aligns well against the growth in online gaming. And today, we are happy to report that the majority of the Bungie team is settling to its new space and is now focused on new crafting their new universe.

“The new universe will be a substantial addition to our portfolio and an opportunity that should drive Activision’s growth well into the next decade.”

Hear no evil, see no evil?

Bungie said at a Halo: Reach event recently it doesn’t matter who is publishing the new game as long as it got to gamers, despite Activision suffering a turbulent six months with Infinity Ward-gate.

“Ultimately, I don’t think it’s going to matter who helps that game into the hands of gamers, other than we’re happy to know Activision’s got world-class publishing expertise across mutliple platforms and they’re going to be a great partner that’s given us a great relationship and a great deal,” said Bungie community boss Brian Jarrard.

Acti publishing boss Dave Stohl told VG247 back at E3 that the launch of the new IP, whenever that may be, will be “incredible”.

“Obviously, we haven’t announced timing, or anything like that: they’re focused on launching Reach. But the process is going to be cool, the launch is going to be incredible. I’m really excited,” he told us in LA back in June.

Very little has been said on the new game, but it will launch across “multiple platforms”.

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