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Ubi shows €78 million loss for first-half 2009

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Ubisoft's confirmed a €78 million loss for the first half of the current fiscal year, ended September. The same period in 2008 saw a €33 million profit.

Revenue plummeted compared to last year, down to €166 million from €344.5 million in the previous corresponding period.

Ow.

"Ubisoft had a light first-half line-up, driving much weaker sales (down 52% vs. last year), with DS software piracy, lower catalog sales, and a continued weak retail environment all contributed to the decline," said Wedbush Morgan's Michael Pachter in a note.

Ubi boss Yves Guillemot pointed to brightness from Assassin's Creed II in the current half of the year, but warned against optimism related to Ubi's Wii games.

"First week sales of Assassin’s Creed II, up 32%, with positive initial indications for the second week, combined with an overwhelmingly warm reception from gamers, validates our strategy of developing bigger franchises," he said.

"Based on this initial data, Assassin’s Creed 2 looks well positioned to outstrip targets while our Wii games have got off to a more contrasted start in a less predictable arket.

"Finally, sales of James Cameron’s Avatar: The Game should benefit from the launch of the movie which is expected to be the biggest blockbuster of this holiday season."

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Patrick Garratt

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Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.

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