Dead Space: Extraction sold 9,000 in the US last month, Divnich blames EA

By Patrick Garratt, Wednesday, 21 October 2009 15:21 GMT


Dead Space: Extraction sold a depressingly inevitable 9,000 units in the US last month, according to NPD data and Edge. The figure accounts for sales from September 29 to October 3.

Why? EEDAR analyst Jesse Divnich has blamed lack of EA marketing spend.

“Electronic Arts didn’t market Dead Space Extraction as much as it does with other titles,” he said.

“And the success or failure of a Wii title usually correlates directly to marketing spend.

“If Electronic Arts spent little on marketing, I am sure the sell through was no surprise to them. So I do not believe sell through was a disappointment to EA.”

Damn, damn shame.

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