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EndWar boss - PC and console difference is about "hit-driven" market, not design

tomclancyendwar9

Ubisoft dev head Michael de Plater has told VG247 that the differences between success in the PC and console spaces are less to do with design and more concerned with "the market".

De Plater most recently headed up voice-based multi-format RTS EndWar at Ubi Shanghai.

"It was the biggest learning experience of my life," said of the game. "We did well over a million, and us and Halo Wars were the biggest RTSes of the past few years. We beat C&C on our first go, we beat Total War. So we were like, 'Wow, this is fantastic. It's this huge new RTS.'

"But, in the console space, there's so much pressure to really be in the top ten... It was a big learning experience that really the difference between console and PC isn't so much about the players or the game design or the things we thought it was: it's actually about the market, about how blockbuster-driven it is, and how hit-driven it is, and how big you have to be."

De Plater has since moved from the Shanghai studio to to Ubi's Montpelier developer.

Ubi Shanghai has already started work on an EndWar sequel.

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Tom Clancy's EndWar

PS3, Xbox 360, PSP, PC, Nintendo DS

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Patrick Garratt

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Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.
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