doublesix calls for transparency of sales figures on digital platforms

By Stephany Nunneley, Thursday, 30 July 2009 17:01 GMT

burnzombieburn

doublesix announced today that its PSN title, Burn Zombie Burn, has achieved sales of 70,000 units

On top of that, studio head James Brooksby, commented that he wished platform holders would be more transparent with digital sales figures.

“We’re clearly delighted that ‘Burn Zombie Burn’ is performing well,” he said. “It’s our first experience of digital console publishing and we’ve found the entire process very exciting and rewarding.

“However, I do wish that all the platform owners would make their digital sales figures public. We feel this lack of transparency is hindering the development of these channels. We’re happy to back this opinion up with the release of the figures for ‘Burn Zombie Burn’. The game has now reached our internal sales target of 70,000 copies sold worldwide and that’s without the upcoming expansion packs, bundles, comic, player guide, Home space, competitions, Asian release etc.

“As a developer trying to decide which platforms to develop for, as well as what type of games to make, we’re currently in the dark regarding real sales performance for digital platforms and that makes it increasingly difficult to make realistic plans.

“I’d like to see some kind of verified sales charts on all digital systems to encourage more developers to support these channels and to help make sensible investment decisions.”

Full press release below

30th July 2009. Guildford, UK. doublesix today announced the success of it’s first PlayStation® Network title ‘Burn Zombie Burn.’ The game has now achieved sales of 70,000 units, the studio’s internal benchmark for success. As digitally distributed titles tend to have a longer life cycle, the game continues to sell well after the initial release and doublesix are confident that ‘Burn Zombie Burn’ will reach a significantly higher lifetime figure.

James Brooksby, Studio Head of doublesix commented, “We’re clearly delighted that ‘Burn Zombie Burn’ is performing well. It’s our first experience of digital console publishing and we’ve found the entire process very exciting and rewarding. However, I do wish that all the platform owners would make their digital sales figures public. We feel this lack of transparency is hindering the development of these channels. We’re happy to back this opinion up with the release of the figures for ‘Burn Zombie Burn’. The game has now reached our internal sales target of 70,000 copies sold worldwide and that’s without the upcoming expansion packs, bundles, comic, player guide, Home space, competitions, Asian release etc.”

He continued, “As a developer trying to decide which platforms to develop for, as well as what type of games to make, we’re currently in the dark regarding real sales performance for digital platforms and that makes it increasingly difficult to make realistic plans. I’d like to see some kind of verified sales charts on all digital systems to encourage more developers to support these channels and to help make sensible investment decisions.”

‘Burn Zombie Burn’ is frantic, arcade gaming at its best – delivering dark humor and bloody zombie violence in copious amounts!

For more on Burn Zombie Burn head to www.burnzombieburn.com

83% IGN. “There’s quite a bit of depth to the game’s mechanics, and the risk/reward setups that percolate through all the different aspects of zombie squashin’ mean no two tries on a level will play out
exactly the same.”

About doublesix

doublesix is an award winning game developer based in the heart of Guildford and is one of five regional studios formed by Kuju Entertainment Ltd. Built around the teams that created the critically-acclaimed Geometry Wars: Galaxies and addictive PSN shooter Nucelus, the studio is dedicated to producing the highest quality digital distribution titles across all platforms: XBLA, PSN, WiiWare, PC and I-Phone.

www.doublesixgames.com

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. For more information, go here.

Comments