Acti boss – “We might have to stop supporting Sony” next year [Update]

By Patrick Garratt
19 June 2009 13:03 GMT


Megaton. Acti Blizz head Bobby Kotick’s said he may stop supporting Sony with software unless it drops PS3’s price.

“They have to cut the price, because if they don’t, the attach rates [the number of games each console owner buys] are likely to slow. If we are being realistic, we might have to stop supporting Sony,” he said.

Asked when Sony titles may be pulled, Kotick added: “When we look at 2010 and 2011, we might want to consider if we support the console — and the PSP [portable] too.”


“Games generate a better return on invested capital on the Xbox than on the PlayStation,” he said.

Kotick added that Acti Blizz paid $500 million to Sony in royalties and other goods last year, which “probably still worked out at 400 percent of the profit they made”.

DEF. CON. 1. Lock the mountain.

Update: Just spoke to SCEE PR. A statement’s being prepared, we were told, and it “shouldn’t be too much longer”.

Update 2: Kotick’s “bluffing,” says Pachter.

Update 3: The Sony statement’s in.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. Read our policy.

VG247 logo

Buy our t-shirts, yeah

They're far more stylish than your average video game website tat.

VG247 merch