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New EA is the "right direction," says DICE

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DICE creative director Lars Gustavsson has told Eurogamer that EA's push towards new IP with the likes of Dead Space is the right way to go.

"I think that the EA you see today - and I hear that from basically everyone on the outside - is a different EA, and yes, change doesn't come overnight, but I think we're starting to see the fruit of this process," he said.

"[Look at] Dead Space and everything. It's definitely the right direction and I'm happy to see that people recognise it."

Gustavsson said that EA's creative pool was a huge boon to being part of the publisher.

"I get to sit down and discuss all of these things with, you know, 20 other creative directors from different studios, and that's an enormous possibility for us as a small studio, since it's hard to find a design class to be honest," he added.

DICE is currently fronting three Battlefield games: Bad Company 2, 1943 and Heroes.

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Patrick Garratt

Founder & Publisher (Former)

Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.
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