Acti-Blizz Q3 financials – We dropped VUG games because they weren’t exploitable enough, says Kotick

By Patrick Garratt
6 November 2008 07:30 GMT

Speaking in an earnings call following the release of third quarter financials yesterday, Activision boss Bobby Kotick sais the reason behind dropping Vivendi games – such as the 50 Cent sequel and Ghostbusters – when the company merged with Blizzard was because they simply weren’t exploitable enough.

The games Activision Blizzard didn’t pick up, he said, “don’t have the potential to be exploited every year on every platform with clear sequel potential and have the potential to become $100 million dollar franchises.”

You can’t say fairer than that, really. More on MTV.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. Read our policy.

VG247 logo

Buy our t-shirts, yeah

They're far more stylish than your average video game website tat.

VG247 merch