Nintendo: Wii storage issues concern geeks, otaku, and – oh – our mainstream audience

By Patrick Garratt
24 July 2008 07:45 GMT

You may remember this ill-advised comment from Nintendo of Europe marketing boss Laurent Fischer, saying that only “geeks and otaku” care about Wii storage. Well, among everyone else ever, Reggie Fils-Aime strongly disagrees with his statement.

“We have a consumer base who loves virtual console,” Nintendo of America’s commander-in-chief told MTV Multiplayer. “We have a userbase who really is enjoying WiiWare content. So for us really our challenge really is how do we satisfy all these consumers who are loving all of the product we make available on a download basis?

“As we continue to have things, as you point out, like Mario Kart that has its own channel when you’re playing from an Internet perspective, we’re just making this challenge tougher and tougher. So in our view this is becoming much more of a mainstream problem, which is why we have a sense of urgency to solve it.”

All well and good, but when are we actually going to get some details?

By Nathan Grayson

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