Speaking at the sixth annual Wedbush Morgan Securities Management Access Conference in New York yesterday, SCEA senior marketing manager John Koller called PSP a “gateway drug” into the console world.
“In the past, it was a small screen experience. It was something that was very difficult to have from a social perspective,” he said. “Those things have changed.”
Koller added: “It’s become, from a gaming perspective, a lot different than I think we even envisioned it when we first launched it.
“That’s a very good thing. It’s expansionary. For us, the PSP is a very high growth, high margin business and something that is a very good product for us.”