Pachter: Wii Fit can sell up to 4 million this year in US

By Patrick Garratt, Wednesday, 2 April 2008 06:22 GMT


Wedbush Morgan’s Michael Pachter reckons Wii Fit could sell up to 4 million units in America this year alone if Nintendo treats it properly.

“Wii Fit will sell 3 million to 4 million in the US if they market aggressively,” he told the New York Post.

Pachter also reckoned that Nintendo of America may spend up to $40 million marketing Wii Fit, eclipsing ad campaigns for other big hitters like Halo 3, with it’s $10 million launch budget.

Wii Fit launches on May 19 in America and April 25 in Europe.

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